Administration
ProductionLot™
Web Based Campaign Management
Screening Room allows the marketer, brand manager, advertiser or agency to set up, execute, promote, manage, and measure their consumer engagement campaigns. Setting up or reconfiguring a campaign takes only a couple minutes and is highly customizable. After a campaign is launched, the administration panel provides various metrics on the campaign. The Screening Room also allows the marketer to cultivate a conversation with the consumer with automated and dynamic email communications. Simply use the WYSIWYG editor to create email templates that go out when a video is accepted, rejected, or for any other reason.
Application Features
- One click robust analytics & reporting for campaign measurement
- Configuration of campaign variables (start date/end date, name, promotional budget management, goals)
- Configuration of Content Rating Attributes (i.e. brand affinity, viral potential, humor, etc.) and Weighting For Each
- Configuration of Content Rejection Reasons (i.e. copyright infringement, profanity, etc.)
- Configuration of community and social media features that enable consumers (the public) to view, comment, share, rate and vote
- Easy to use email template builder
- Event driven email communication - Different emails for different events
- WYSIWYG Editor
- Easily integrated into existing messaging/email platforms
If you’re interested in learning more about any of our products please email us at info@stashcast.com
